CXOToday participated in an exclusive interview with Mr. Cavinder Khurana, Managing Director of Tesla Power USA
- Give us an overview of Tesla Power USA and its journey so far?
TESLA POWER USA started its operations in India in 2021 by introducing automotive batteries and then continued to expand our product portfolio by launching inverter batteries, UPS batteries, industrial batteries, commercial vehicle batteries, solar panel solar batteries and solar inverter in our energy vertical. We have also introduced alkaline water purifiers for both domestic and commercial use in 2022. Tesla Power USA has served more than a million customers in India till date and we have recorded a turnover of more than 225 Crores. Our footprint has expanded to 300+ distributors, 500+ exclusive Tesla Power Shops and 7,000+ MBO retailers.
- How does Tesla Power USA differentiate itself from other brands in the industry? What unique value proposition does it offer customers?
We are a customer-oriented and service-oriented company. Apart from introducing innovative products at an affordable price, we also ensure that our customers get satisfactory after-sales service.
- What are your plans for expansion and growth? Top priorities for 2023?
We are increasing our reach to consumers in the Indian market. Our mission is to open 5000 Tesla Power Shops by 2025 which will provide products like all types of batteries, inverters, UPS, SOLAR, alkaline water purifiers and EV 2 wheelers. Our exclusive retail stores will also provide world-class services to consumers.
- What unique policies does Tesla Power USA provide to its employees to enhance their personal growth?
We empower our employees to contribute to the development of the company as well as their personal growth through inclusion. Our #MorePowerToYou hashtag isn’t just a social media hashtag, it’s our company culture. We believe in an open and inclusive work environment in our offices.
- Tesla Power USA has earned a significant reputation in the market. Could you elaborate on the key factors that contributed to the brand’s success and popularity?
We believe that if we base all our decisions to ensure customer satisfaction, we can become a very strong and reliable brand. Our effort is to continue to innovate with our strong research and development and to give the benefits of our innovations to consumers. I think these are the key factors in our success as a brand.