PHARMACISTS-TURNED-ENTREPRENEURS DESIGN ALL-NATURAL BEARD CARE BRAND FOR MEN OF COLOR – The Florida Star

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JACKSONVILLE, Fla. – A debate between bearded men has taken root and grown a self-care brand serving the unmet needs of men of color.

Pharmacists Dr. Derrick McElveen Jr. and Dr. Theron Douglas created Everyday Fresh Club, a line of all-natural products specifically designed to address deficiencies in hair, skin, and baldness products for men of color around the world.

McElveen, a graduate of Florida A&M University, and Douglas, a graduate of the University of Florida, met while working on the same floor of a military hospital for a week in 2017. The two shared their experiences attending pharmacy school at an HBCU and PWI as well as grooming hacks that best meet the rigors of their clean shaven job.

Noticing the lack of #blackowned beard care brands, pharmacists have used their expertise to develop a line of grooming, shaving and grooming essentials. Everyday Fresh Club products are specially formulated to have a significant shelf life without the use of harmful chemicals and preservatives.

Shop Everyday Fresh Club products now at EveryDayFresh.Club.



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