“It’s A Big Deal For Me”: Victoria Beckham On Her Paris Fashion Week Debut For SS23

This season marked Victoria Beckham’s first-ever show in Paris. Her collection demonstrated all the knowledge she has accumulated during her ten-plus years as a fashion insider – and all the ambition she still harbours. She filled the cloisters of the church within Val-de-Grâce with a haunting aria from Madame Butterfly and layered it with a throbbing, ticking, pungent beat by Chromatics. Then, she flexed her subversive and highly sexual muscle in complex dress constructions and deconstructed tailoring that showed new sides to her brand. 

Beckham’s French fashion debut was an ambitious, dramatic and quite sexual experience, which spoke volumes of her excitement for fashion. Anders Christian Madsen spoke to her before the show.

Here we are, the Princess of Paris!

Oh, wow! It’s been three years since we did a show. In the middle of the pandemic when we re-strategising the business and building the design team, I remember saying to myself: “If I ever have the opportunity to do another show, I want to really enjoy it.” I spent so many times getting stressed and not really enjoying the process. So, we have all really, really enjoyed this process. I have a great design team. I feel like this has been a flag-in-the-sand moment for the brand.

What’s new?

Obviously, being respectful to the brand codes, I feel like we’re also being engaging with a new, younger customer as well when you look at a lot of these pieces. There are a lot of dresses in the collection, which I’m really excited about. Things feel perfectly complicated.