The drape was teamed with a sleeveless pink blouse which had golden stripes. She opted for regal jewellery to elevate her ethnic wonder. It included a heavy choker necklace, a haar, jhumkas and a couple of bangles. Athiya styled her hair into a neat bun and wore subtle makeup with blushed cheeks and pink tint on lips.
What makes this story even more extraordinary about this saree is the weaver behind the masterpiece. Since Athiya graced the occasion in this ethereal attire, the said weaver’s life has undergone a remarkable shift. The demand for her sarees surged, prompting her to expand her looms to fulfill incoming orders. This surge in demand not only fortified the textile industry but also facilitated education for underprivileged children through @artoflivingfreeschools. Athiya’s stylist, Ami Patel, shared this poignant tale behind the Muhurtham saree on Instagram. This heartening narrative underscores the true essence of Indian handloom, while Athiya Shetty’s choice resonates as a testament to the transformative potential of traditional craftsmanship.
The Murutham saree’s success went beyond monetary gains. It sparked debate about the value of sustaining traditional crafts in a world obsessed with rapid fashion. Many others were inspired by the weaver’s story, which reminded them of the beauty and significance of handcrafted goods. Artists from all over the country found newfound optimism in their own skills after witnessing the transformational power of visibility.
Also Read: Deepika Padukone takes her ethnic style a notch higher in a beautiful white saree and backless blouse
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