It’s here, folks, Amazon Prime Day has finally begun, and with it: the best Amazon Prime Day fashion deals. If you’re someone with their finger on the savings pulse then you’ll likely have been gearing up for what’s known as one of the biggest sale events of the year for some time now. At last though, after what’s felt like months of waiting, we can all finally breathe a sigh of relief and – crucially – get our hands on those much-anticipated discounts.
While we can agree that, historically, the best Amazon Prime Day deals tend to be those found across across the tech, home and beauty categories, we cannot gatekeep how good the Amazon Prime Day clothing deals are.
If you’re in the market for some stalwart spring/summer staples to level up your summer wardrobe game, there are some pretty hard to argue with sales going on. Yep, when brands like Levi’s, Calvin Klein, Michael Kors and Crocs are reduced in price, you really can’t say no to a browse. July sales/summer sales, watch out, you’ve got some hard competition.
When is Amazon Prime Day 2023?
Right. this. second. Amazon Prime Day 2023 is taking place from the 11th July to the 12th July, so we’ve got a full two days (despite the name) of price reductions. We’re already seeing much more than we thought we would based on last year’s Prime Day brand inclusions, so we suggest you take a serious scroll so as not to miss anything. Trust us, there are some hidden gems.
While you may not head to the retail giant for designer goods or wedding guest dresses (though…maybe you should), they sure know a thing or two about branded basics for your capsule wardrobe. Seriously – if you’re after some Levi’s jeans, an influencer and celebrity-adored JW Pei bag, PUMA trainers or a summer dress for the new season, you’re in for a treat. Elsewhere, find chic maxi skirts, leggings to lounge or exercise in, accessories and jewellery galore. There are even a few deals on lingerie to be had.
Remember, though: you have to be an Amazon Prime member to be eligible for all the two-day sale discounts – so sign up ASAP if you haven’t already.
Best Amazon Prime Day 2023 fashion deals and clothing deals
We’ve managed to find markdowns on basics like white T-shirts, knitwear, midi skirts and more, plus loads of Amazon Prime Day 2023 activewear deals on bikinis and swimsuits from some of the best swimwear brands, but there’s one discounted item we’ve made a direct beeline for…
The stripey cropped Sydney tee from The Drop resembles The Frankie Shop’s Karina one so much so that we actually had to do a double take. It’s less of a shock on your bank balance, though, and it’s (obviously) on sale. Need we say more?
Elsewhere, it goes without saying that women’s wardrobes are incomplete without a classic pair of trustworthy Levi’s. Their jeans have stood the test of time, look great and fit like a glove. Whether you’re partial to their high rise, retro 501 crop jeans or prefer something skinnier, you bet you’ll find some crisp new denim through the best Amazon Prime Day fashion deals.