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Maverick alumni returned to campus this week to share how the lessons they learned as communications majors at The University of Texas at Arlington have influenced their careers in media, public relations and marketing.
At UTA’s Department of Communications Comm Day, alumni provided important information and best practices to an attentive audience of current students, helping them connect, network and get excited about careers in communications.
“This event is the biggest day of the year for communication majors,” said Keren Castellanos, a UTA sophomore majoring in public relations. “I came to learn how to be a better communicator. I think public relations is all about engagement and building relationships, and I value those things as a person as well.”
UTA President Emeritus James Spagnolo served as the opening keynote speaker. The current students then participated in mock interviews, headshots, a business wear fashion show and a networking expo with media and corporate partners.
“Communication is pervasive in every aspect of our personal and professional lives,” Spagnolo said. “It’s a skill with endless possibilities. A communications degree is a degree for all seasons.”
UTA alumni in attendance included communications leaders working at popular DFW radio station The Ticket, investment banking firm Citigroup and Meta, the parent company of Facebook, Instagram and WhatsApp. Panels included discussions on telecommuting strategies, sustainability in the industry, and how to leverage internships and freelance work.
Jacqueline Traylor, a junior studying public relations and journalism, said she grew up in a small town and likes that UT Arlington is in the heart of the metropolis with plenty of opportunities for networking, work and events like Comm Day.
“I’m looking for my first internship and there’s really no better place to find it than here at college,” said Jacqueline Traylor, a junior studying public relations and journalism. “UTA’s Communications Department really goes above and beyond to ensure that events like this are worthwhile for students to attend. I feel like they care about us and are working together to help us find jobs after graduation.”
Hannah Farrow (’20 BA, Communication Studies) gave Mavericks advice on how to make sure they’re asking their own questions as they interview for jobs after graduation.
“It’s important to ask to make sure the management where you work is right for you,” said Farrow, who currently works in UTA’s Office of Human Resources. “You want to find management that has clear goals and values so that you can grow in your career in a positive and effective environment.”
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