How mainstream fashion brands can take advantage of the personalized apparel space

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How mainstream fashion brands can take advantage of the personalized apparel space
How mainstream fashion brands can take advantage of the personalized apparel space

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The growing personalized fashion market is ripe for the taking. In an exclusive to Just Style, Michael Colarossi, vice president of innovation and product line management at custom design and manufacturing specialists, Avery Dennison Retail Branding and Information Solutions (RBIS), explains how mainstream fashion brands can take advantage of this lucrative opportunity .

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